Future of ESG Investing: Trends, Growth, Strategies & Impact | Zell

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      What is the Future of ESG Investing?

      Last Update On 20th June 2024
      Duration: 4 Mins Read

      The future of ESG investing is an interesting debate as people have different ideas and interests around its relevance, importance, and impact. Investors involved in ESG have started shifting their approaches and have evolved into mature and effective leaders. Let’s look at how ESG investing can shape itself in the future.

      What is the Future of ESG Investing

      The Future of ESG Investing

      According to Bloomberg, ESG investment is expected to grow significantly and reach USD 50 trillion by 2025. This could represent over 1/3rd of the projected $140.5 trillion worldwide AUM. Listed below are some of the key opportunity areas for ESG investing:

      Investing Strategies

      There are numerous sustainable investment strategies for investors these days. It means not investing in companies that do not follow sustainable practices and putting their money into sustainable projects. Investors can move their portfolio percentage toward sustainable investments and less towards the others. One of the strategies to implement to succeed is to do a positive and negative screening of funds to determine the companies based on specific requirements.


      Such strategies, when implemented, also open up different opportunities for businesses to adapt to technologies to handle environmental, social, and governance issues. Moreover, since the economy and environment are volatile, companies must take it as an opportunity to create something meaningful that can impact the world. Although the returns may look lower in the short term, they will be more in the long run.

      ESG Funds

      ESG funds are an excellent platform to promote sustainability. These funds are the ones that invest in companies that follow sustainable practices. Investors can choose from green funds, social impact funds, ethical funds, etc, created by different banks and companies. SBI Magnum Equity ESG Fund and Axis Equity Fund are some of the best funds.

      A Framework for Materiality

      ESG benefits companies and CSOs as an important intangible factor in creating business strategies and focusing on stakeholder management. With the help of this framework, organizations can carry out materiality assessments that establish their areas of greatest impact while guaranteeing they maintain a stance on all issues.

      A Return to the Language of Sustainability

      ESG will play an important role in assessing the long-term values of an organization, in addition to being a key factor in investor relations. Even though there are more and more reporting requirements and rating agencies, ESG reporting is sometimes perceived as a complicated problem.

      Will the Rise of ESG Investing Continue?

      Due to growing investor knowledge, regulatory pressures, and the realization that sustainable practices are critical to long-term profitability and risk management, ESG investment is expected to continue to grow. Issues like differences in worldwide standards and greenwashing must be addressed for sustainable development.

      How Might the Changes Affect Your Investments?

      People think businesses involved in ESG practices are more stable, better prepared for uncertainty, and better positioned for the long term. Thus, they are considered less risky compared to other funds. Besides, businesses willing to realign themselves to stakeholders’ capitalist agenda will have a better competitive advantage than those who run businesses as normal.

      Active ESG vs Passive ESG

      To impact company behaviour, fund managers who engage in active ESG investing personally choose equities according to ESG standards. Passive ESG investment, on the other hand, offers a more diversified strategy with less opportunity for direct effect by tracking indexes of businesses that adhere to ESG guidelines.

      What’s Next for ESG?

      There should be a greater focus on executing sustainability targets in the coming years. Besides, companies will focus more on the overall impact of the bigger problem than just focusing on the smaller issue at hand. Listed below are a few action plans that companies must develop to succeed in ESG planning:

      Listen to the Content of Criticism and Acknowledge Issues with ESG

      Leaders must listen to the concerns seriously to create the next level of ESG maturity. They should not fail to address or ignore these concerns, or they can lose credibility in ESG efforts. For example, if critics find flaws in ESG data analysis and collections methodologies, companies must address them promptly.

      Tone Down Ideology; Make it About the Business

      Good leaders will know how to effectively manage everything that is good about ESG and bad about ESG scenarios. These leaders aim to examine objective factors regarding performance and resilience when talking about ESG. To illustrate how these initiatives affect long-term survival, consider a plastics industry tackling product contamination and greenhouse gas emissions.

      Be Clear in the Rationale for ESG

      Successful ESG leadership initiatives often fall into three groups that frequently overlap and represent the company’s approach, strategy, and philosophy. Using their business case for ESG, effective leaders decide what steps to take and then connect them to value creation, risk management, and company success.

      Emphasize ESG’s Individual Parts

      Grand declarations about ESG are becoming less common among effective executives. Instead, they are discussing how each element affects company performance: the E (via climate), the S (through social responsibility and employee welfare), and the G (through corporate governance). Although “ESG” might be divisive, business continuity can be ensured by concentrating separately on the different E, S, and G elements.

      Focus on Real Impact

      Great leaders will be more realistic about the ESG efforts, including costs and benefits associated with long and short-term ESG activities. They know and understand the difference between greenwashing (spending more time and money on portraying things instead of doing them) and green wishing (intending to make the world more sustainable).

      Use a Lense of Stewardship

      Leaders know stewardship is necessary for a business to succeed – the careful planning and execution of assets, intangibles, liabilities, and equity. There is much pressure on the board and management team to focus on long-term stewardship and be more responsible to the community they serve.

      FAQ’s on Future of ESG:

      Does ESG have a future?

      A possible ESG future is possible with greater focus and consistency. In addition, it is followed by the belief that these goals will give value to investors.

      What is the forecast for ESG investing?

      Globally, sustainable investment funds now hold more than $30 trillion; estimates indicate that this amount might rise to $40 trillion by 2030 and around $50 trillion in the next 20 years.

      Is ESG investing growing?

      Yes, ESG investment has seen a great increase between 2017 and 2022.

      Is ESG worth investing in?

      Government policies have a role in the success of ESG investment. Legislators stand to gain a great deal from legislation promoting moral investment choices.


      Partham Barot is an ACCA-certified professional. showcasing his expertise in finance and accountancy. he’s revolutionising education by focusing on practical, real-world skills. Partham’s achievements underscore his commitment to elevating educational standards and empowering the next generation of professionals.

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