Roles & Responsibilities:
• Organizing company conferences and customer/partner events at colleges, universities and public places that are hubs for our target audience
• Define clear objectives and monitoring of campaigns with a clear visibility on ROI
• Good understanding and management skills of database for multiple formats of lead generation
• Capable of executing online events – webinars, selection drives and other customer engagement using offline network to generate high intent           leads.
• Develop and execute offline marketing strategies to engage schools, colleges, and coaching institutes.
• Conduct face-to-face meetings, presentations, and workshops with educational institutions to promote our offerings.
Requirement:
- 2-3 years of experience in generating leads through offline campaigns
- Expertise in planning and executing on-ground marketing activities
- Experience in coordinating with sales teams to convert offline leads into customers